02 / WEB PRESENCE

Strategy & UX Architecture

What to build before deciding how to build it.

Most poor websites are failures of direction, not execution. Pages built before the conversion goal was defined. Structures designed before the audience was understood. BespokeForge works through your business objectives, your audience, and your competitive position before a single wireframe is drawn.

Build
What's Included

Everything in Strategy & UX Architecture.

Business objectives and conversion goal mapping
Audience and buyer journey analysis
Site architecture and information design
Page-by-page content brief
CTA hierarchy and conversion strategy
Competitor positioning review
Written strategy document delivered before build begins
Outcomes

What Strategy & UX Architecture delivers.

Scoped around business outcomes, not hours delivered. Every engagement ends with something measurable.

Build brief that every stakeholder agrees on before work starts
Site structure designed around how your buyers actually make decisions
No pages built without a defined purpose
Fewer revision cycles during the build phase
How to Engage

What an engagement looks like.

Fixed scope, fixed price. Every engagement begins with a diagnostic call to confirm fit and define the work. No retainers required to start. You only commit once the scope is agreed.

Engagement type
Build
Starting from
From €2,500
The first step

Start with a conversation.

A short conversation first, to work out which of the two routes you are on and whether this is a problem I can solve. The audit is the paid step that follows, and what it produces is yours whether or not anything comes after it.

Twenty-five minutes on Google Meet, and a straight answer either way.

  1. 01

    You describe what you are running, in whatever words you use for it internally.

  2. 02

    You get a straight answer on whether the audit is worth doing at all, including when it is not.